(Update: 3rd of July 2016) No matter where you are in the world Apple products are always hot items. With every new release of the iPhone, iPad, iPad Air or iPad Mini people queue up days in advance to be first one to own the latest edition resulting not only in endless lines, but sometimes even in quarrels and fights.

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Knowing about how popular Apple products are helps you understand the market of Apple in Hong Kong. Hong Kong people are very trendy when it comes to technology and Apple products. The density of iPhone and iPad users in Hong Kong seems to be extremely high compared to other metropolitan cities and countries. When you take the MTR, it seems that almost every single Hong Kong person owns one of Steve Jobs products. When Apple releases new products people get crazy like everywhere else in the world.

It gives Hong Kong the convenience to purchase IT items as well as Apple products. Hundreds of electronic shops are throughout everywhere in Hong Kong.

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The official prices of Apple products in Hong Kong are relatively lower than many countries as well as China. It makes Hong Kong an attractive place to purchase Apple products. However, not every product is immediately available or easily accessible on the market.

Due to Apple’s strategy only to release a limited number of the new products at the launch, the Apple Online store usually sells its latest releases literally within seconds or minutes in Hong Kong. Even if you are opting to buy Apple products from Apple Hong Kong’s website, you are required to provide a Hong Kong address or personal identity. Trying to buy the latest iPhone or iPad equals like playing a lottery.

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Starting from New iPad in 2012, official Apple Store stopped selling newly launched products to walk-in customers to prevent unauthorized resellers. Apple introduced a lottery system when iPhone 5 was released. Similar things happened when the iPhone 5S was release in 2013.

When iPhone 6 was launched, Apple launched online store for reservation 8:00 am everyday and it was sold out within seconds. Many professional re-sellers used programmed codes to beat normal customers. iPhone 6’s market price reached to HK$15,000 for the 16gb version (official price was around HK$ 5,588). For over a month, it was impossible to get iPhone 6 with a reasonable price.

The situation changed a little since iPhone 6s. Due to sufficient stock, the market price of iPhone 6s didn’t rise as much as the previous launch. Purchasing the latest Apple products is not as hard as before any more.

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We often get the question if there are any places that sell Apple products cheaper than the official Apple store. Usually, you will have a very hard time finding Apple products at a cheaper price. If you really find them, you should be very alerted that these might be either parallel imports (without warranty and/or SIM-locked) and/or are counterfeits/fake.

As we point out that Hong Kong is crazy for Apple products that Apple products are too popular that will easily be out of stock. Having said this, there is always the option to ask for a discount if you pay cash. Especially small stores happily accept cash and will give you either some additional goodies or gadgets (such as webcam, mouse, USB keys, bag, etc.) or depending on the product you buy a cash discount (this can be up to HK$ 500 for a MacBook Pro).

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There are plenty of alternatives to buy Apple products such as the latest iPhone, iPad Air, iPad, iPad Mini, iPad Mini with Retina Display, iPad Pro, iMac, Mac Pro, Mac Mini, MacBook, MacBook Pro with Retina Display, Macbook Air and/or Apple accessories in Hong Kong ranging from the official Apple stores, big electronic chain stores to authorized dealers and reliable small shops and importers.

Before you decide where to purchase, make sure you understand the following four terms first. There are four kinds of stores selling Apple products: Official Apple Store, Apple Shop, Apple Authorized Reseller and Apple Premium Reseller. Purchasing from these sources are safe and usually with same warranty included.

– Official Apple Store: Hong Kong has 5 official Apple Store : Central, Causeway Bay, Festival Walk, Canton Road as well as New Town Plaza.

– Apple Shop: There are several shops in Hong Kong designed by Apple and located within selected Apple resellers and other retail shops. These retail shops also carry multi-brand electronics. You are able to spot the large backlit Apple logo of the Apple shop (sometimes looks like a counter). You also will find Apple-trained experts giving you suggestions and help. In Hong Kong, these shops are located in chain stores such as Broadway, Fortress as well as Suning Citicall.

– Apple Authorized Reseller: Hong Kong has plenty of Authorized Resellers, which are official dealers where you can get formal warranty from the Apple company.

– Apple Premium Reseller: Among the authorized resellers, some have been recognized by Apple for providing superior customer service with a focus on Apple solutions, service and support.

4th Apple Store - Canton Road Apple Store

Official Apple Store

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Apple Flagship Store in Hong Kong

Apple Flagship Store in Hong Kong (IFC, Central)

Hong Kong’s first Apple store opened in IFC Mall in Central on September 23rd, 2011. Apple fans from then on can enjoy a unique shopping atmosphere on two floors (expended to three floors in 2016). The whole flagship store is very delicate designed featuring lots of space, light and glass making it a fun and enjoyable shopping experience.

The first floor is entirely dedicated to all of the Apple products ranging from the iPhone to the latest iPad Pro. Don’t forget to check out the second floor and admire the unique signature glass staircase leading your way up. At the second floor you are able to try products and is mainly the personal set-up area for customers personalizing there products. About 300 employees and sales persons will try to help you to selection the right gadget or accessories.

Apple Flagship Store in IFC

Apple Flagship Store in IFC

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 Opened on September 23rd, 2011
 10:00am-9:00pm (Daily)
 +(852) 3972 1500
 International Finance Center, 8 Finance Street, Central

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Hong Kong’s second Apple store opened in Festival Walk shopping mall in Kowloon on September 29th, 2012. Apple fans have one more option of testing and purchasing their favorite Apple products.

Second Apple Store in Hong Kong Festival Walk

Second Apple Store in Hong Kong Festival Walk (Kowloon Tong)

Apple Festival Walk Store

Apple Store in Festival Walk

Apple Festival Walk Store

Apple Store in Festival Walk

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 Opened on September 29th, 2012
 10:00am – 10:00pm (Mon – Sun)
 +(852) 3979 3600
 Festival Walk, 80 Tat Chee Avenue, Kowloon Tong

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The third official Apple Store in Hong Kong opened at the Hysan Place Shopping Mall on December 15th, 2012. Apple fans can enjoy their favorite products on three floors.

Hysan Place is a modern shopping mall located in Hong Kong’s shopping center Causeway Bay (Hong Kong Island). There are also many shopping options in the close vicinity.

Apple Store in Hysan Place

Apple Store in Hysan Place

Apple Store in Hysan Place

Apple Store in Hysan Place

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 Opened on December 15th, 2012
 10:00am – 10:00pm (Mon – Thu, Sun) / 10:00am – 11:00 pm (Fri, Sat)
 +(852) 3979 3100
 Hysan Place, 500 Hennessy Road, Causeway Bay

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When everyone was wondering whether Apple could handle the extreme high rent in Hong Kong, Apple announced its Canton Road Apple Store in Tsim Sha Tsui (TST) in Hong Kong. The grand opening of the 4th Apple Store took place on July 30, 2015.

4th Apple Store - Canton Road Apple Store

4th Apple Store – Canton Road Apple Store

The 4th Apple Store on Canton Road features three levels (two are visible from the outside while the third level is in the basement). On the ground floor you are able to try Apple’s latest products including the iPhone 6s, iPhone 6s plus as well as the iWatch.

4th Apple Store - Canton Road Apple Store

Canton Road Apple Store is opposite Marco Polo Prince Hotel

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 Opened on July 30th, 2015
 10:00am – 10:00pm (Mon – Sun)
 +(852) 3979 8800
 100 Canton Road, Tsim Sha Tsui, Hong Kong

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Apple’s latest retail store opened on the 30th of June 2016 in New Town Plaza in Shatin. It is the first official Apple Store in New Territories.

The New Town Plaza Apple Store is expected be to the most crowded one. Although Festival Walk Apple Store is only two MTR stations away, there is a high chance that this Apple store will be the first stop for many Mainland Chinese visitors for hunting the latest Apple MacBooks, iPads, iWatches and gadgets.

New Town Plaza Apple Store

5th Apple Store – New Town Plaza Apple Store

New Town Plaza Apple Store

5th Apple Store – New Town Plaza Apple Store

This Apple Store is relatively smaller comparing to other official Apple Stores. It has only one floor. And Apple also gave up the classic glass window design and replaced with wooden tables and lightening ceiling.

New Town Plaza Apple Store

5th Apple Store – New Town Plaza Apple Store

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 Opened on June 30th, 2016
 10:00am – 10:00pm (Mon – Sun)
 +(852) 3899 7800
 New Town Plaza, 18 Sha Tin Centre Street, Sha Tin

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Before Apple launched its flagship store in the IFC Mall, Apple products were (and still are) officially sold through Authorized Dealers and Reseller including electronic chain stores such as Broadway, Fortress or Suning. In the following we would like to introduce the main key players.

Purchasing from authorized resellers can enjoy the same warranty from Apple. Usually authorized resellers offer the same prices with Apple official store. However, sometimes discounts will be applied to the displayed items.

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The Designergroup (DG) Lifestyle Store is the largest Apple Reseller Chain Store in Hong Kong. This authorized reseller also has outlets in Macau and Singapore and has currently altogether about 15 DG Lifestyle stores. Also, the DG Lifestyle Store has shops at the Hong Kong International Airport (Terminal 2) as well as one which sells used Macs in Wan Chai.

DG Lifestyle Store

DG Lifestyle Store
(Photo Source: The Designergroup (DG) Lifestyle Store Hong Kong)

In addition, the DG Lifestyle Store operates a unique venture in Hong Kong called the DG “I” Stations. These I-Stations are vending machines filled with electronic goods and gadgets (iPhone protectors, cases, battery packs, etc.). Currently, you are able to find about 11 of these I-Stations in various MTR stations. The company plans to expand this kind of business in the upcoming months to about 50 vending machines. Last but not least, the LS NewYork Store by DG also belongs to this company. At the LS NewYork Store you are able to find hip and trendy accessories for your iPhone, iPad or MacBook ranging from stickers to sleeves, bags and cases.

Hong Kong Island

DG Lifestyle (Pacific Place – Premium Reseller)
Shop 120, L1, Pacific Place, Admiralty
+(852) 2918 4811
10:00am-9:00pm (Daily)

DG Lifestyle (Times Square – Premium Reseller)
Shop 917, 9/F, Times Square, Causeway Bay, Hong Kong
+(852) 2506 1338
10:00am-9:00pm (Daily)

Kowloon

DG Lifestyle (Olympian City 2 – Premium Reseller)
Shop No.G65-67, G/F, Olympian City 2, West Kowloon
+(852) 2625 5968
10:00am-9:00pm (Daily)

DG Lifestyle (Mikki-Authorized Reseller)
Shop No. G15-16, Mikiki, 638 Prince Edward Road East, San Po Kong
+(852) 2331 8628
10:00am-9:00pm (Daily)

New Territories and Lantau Island

DG Lifestyle (New Town Plaza – Premium Reseller)
Shop 641, Level 6, New Town Plaza Phase 1, Shatin
+(852) 2692 2488
10:00am-9:00pm (Daily)

DG Lifestyle (City Walk – Premium Reseller)
Shop G76 , C&D, G/F city walk, Yeung Uk Road, Tsuen Wan
+(852) 2941 0182
10:00am-9:00pm (Daily)

DG Lifestyle (Hong Kong International Airport T2-Authorized Reseller)
Shop 5P022, Sky Plaza, Terminal 2, HK International Airport
+(852) 2769 1288
9:00am-9:00pm (Daily)

DG Lifestyle (Macau Venetian)
Shop 878, Grand Canal Street, The Venetian® Macao-Resort-Hotel
+(853) 2857 6386
10:00am-9:30pm (Daily)

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New Vision Technology is another leading reseller in Hong Kong. These Apple specialists are already in the Hong Kong market since 1994 and have a group of seven retail shops in Hong Kong including five Apple Premium Reseller Stores.

New Vision Apple Store

New Vision Apple Store

New Vision Technology (Mongkok)
G/F, Sun Kong House, 2P Sai Yeung Choi Street South, Mongkok
+(852) 2780 3262
11:30am-10:30pm (Daily)

New Vision Technology (Lok Fu – Premium Reseller)
Shop 3217-3219, 3/F, Lok Fu Plaza, 198 Junction Road, Wang Tau Hom
+(852) 2339 0322
11:30am-09:30pm (Daily)

New Vision Technology (Wong Tai Sin – Premium Reseller)
Shop G09-10, G/F Temple Mall North, 136 Lung Cheung Road, Wong Tai Sin
+(852) 2117 3932
11:00am-9:00pm (Mon-Fri) / 10:30am-9:00pm (Sat-Sun)

New Vision Technology (Telford Plaza – Premium Reseller)
Shop G93-G94, Telford Plaza, Kowloon Bay
+(852) 2117 3932
11:00am-10:00pm (Daily)

New Vision Technology (Tsing Yi – Premium Reseller)
Shop 149, Maritime Square, Tsing Yi
+(852) 2435 6066
11:00am – 10:00pm (Daily)

New Vision Technology (Popcorn – Premium Reseller)
Shop F59, PopCorn, 9 Tong Yin Street Tseung Kwan O
+(852) 2736 3266
10:30am – 09:30pm (Daily)

New Vision Technology (Sheung Shui)
Shop 254, Level 2, Metropolis Plaza No.8 Lung Wan Street, Sheung Shui
+(852) 2838 0919
10:00am – 09:00pm (Daily)

Closed Shops

(Closed) New Vision Technology (TST Star City)
Shop 210 & 222, Star City, 2nd Floor, Star House, Tsim Sha Tsui
+(852) 3156 1131
11:00am-8:00pm (Daily)

(Closed) New Vision Technology (TST Harbour City)
Shop302, Level 3, Ocean Centre, Harbour City, Tsim Sha Tsui
+(852) 3102 9919
11:00am-9:30pm (Daily)

(Closed) New Vision Technology (amp)
Shop L5-7, Level 5, apm, 418 Kwun Tong Road
+(852) 3157 0977
11:00am-12:00am (Daily)

(Closed) New Vision Technology (Central)
Shop A, UG, Winway Building, 50 Wellington Street, Central
+(852) 3157 0979
11:00am-8:00pm (Daily)

(Closed) New Vision Technology (Causeway Bay)
G/F, 514 Lockhart Road, Causeway Bay
+(852) 2838 0919
12:00pm-11:00pm (Daily)

(Closed) New Vision Technology (Elements)
Shop 1077, Level 1, Elements, 1 Austin Road West, Tsim Sha Tsui
+(852) 2196 8727
10:00am-9:00pm (Daily)

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Studio A is a Taiwan based Apple authorized reseller and is aggressively expanding into the Hong Kong, Mainland China and Korea markets. Studio A opened its first store in Causeway Bay in 2010. Currently, there are seven Studio A stores in Hong Kong.

The stores are similar built to other authorized resellers. They offer a very spacious and very well lit shopping environment displaying all the major Apple products and accessories. Besides having all the Apple products ranging from the iPhone to the iPod, the real interesting part of Studio A is the ownership. No one less than the younger brother of Foxconn’s CEO himself runs this reselling business. It seems like that business needs to stay in the family.

Sudio A Technology

Sudio A Technology

Kowloon

Studio A (Mongkok – Premium Reseller)
Shop 421, Level 4, MOKO, 193 Prince Edward Road West, Mong Kok
+(852) 2628 3140
12:00nn-9:00pm (Daily)

Studio A (Jordan – Premium Reseller)
G01-02, Novotel Hotel, 348 Nathan Road, Jordan, Kowloon
+(852) 2384 2112
12:00nn-9:00pm (Daily)

Hong Kong Island

Studio A (Causeway Bay – Premium Reseller)
Shop P212, Podium 2, World Trade Centre, 280 Gloucester Road, Causeway Bay
+(852) 2881 5738
12:00nn-9:00pm (Daily)

New Territories

Studio A (Sheung Shui – Premium Reseller)
Shop 205A & B, 2/F , spot, 48 Lung Sum Avenue, Sheung Shui, N.T.
+(852) 2369 4131
11:00am-8:00pm (Daily)

Studio A (Tsuen Wan – Premium Reseller)
G07, Tai Hung Fai (Tsuen Wan) Centre, 55 Chung On Street, Tsuen Wan, N.T.
+(852) 2439 6791
12:00nn-9:00pm (Daily)

Studio A (Tuen Mun – Premium Reseller)
Shop 2197D & 2197E, 2/F., Tuen Mun Town Plaza, Phase 1, Tuen Mun, N.T.
+(852) 24357 2779
12:00nn-9:00pm (Daily)

Studio A (Yuen Long – Premium Reseller)
Shop 3-5&43, KOLOUR, 1 Kau Yuk Road, Yuen Long, N.T.
+(852) 2343 5999
11:00am-8:00pm (Daily)

Closed Shops

(Closed) Studio A (Tsim Sha Tsui)
Shop B, G/F, Wah Fai Mansion, 38-40 Granville Road, Tsim Sha Tsui
+(852) 2369 4131
12:00pm-10:00pm (Daily)

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Sunion is another Authorized Apple Reseller with some Premiere stores. It started their business since 1992 present in the Hong Kong market. Like any of their competitors you are able to find the wide range of products of the Apple world. The stores are similar built and have the same clean and minimalistic approach of the Apple design. Unfortunately, you can’t expect too much of their website at the moment. It seems that they currently built up a new web present. Anyhow, you still can check out the stores in real life by simply following the addresses below:

Hong Kong Island

Sunion (Wan Chai)
G/F, Tai Tung Bldg, 8 Fleming Rd, Wan Chai
+(852) 2258 7600
11:00am-9:00pm (Daily)

New Territories

Sunion (Tai Po)
Zone C, Shop 561-563, level 2, Tai Po Mega Mall
+(852) 2666 0985
11:00am-9:00pm (Daily)

Sunion (Tseung Kwan O)
Shop UG083-084, Metro City Plaza Phase II, Tseung Kwan O
+(852) 2788 2263
11:00am-9:00pm (Daily)

Sunion (Tsuen Wan)
Shop G5, 3 Tsuen Wah street, Panda Place, Tsuen Wan
+(852) 2868 5500
12:00nn-10:00pm (Daily)

Sunion (Yuen Long)
Shop A326-7, Level 3, YOHO MALL II, Yuen Long
+(852) 2889 2226
11:00am-9:00pm (Daily)

Sunion (Sheung Shui)
Shop 2045-2046, level 2, Sheung Shui center, 3 Chi Cheong Road
+(852) 2619 0080
11:00am-9:00pm (Daily)

Closed Shops

(Closed) Sunion (Mongkok)
Shop E, 593-601 Nathan Road, Chong Hing Square, Mongkok
+(852) 2894 8280
12:00noon-12:00midnight (Daily)

(Closed)Sunion (Causeway Bay)
G/F, 56-58 Yee Wo Street, San Kei Tower, Causeway Bay
+(852) 2300 1923
11:00am-10:00pm (Daily)

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I World in Hong Kong

I World in Hong Kong

i World (Plaza Hollywood – Premium Reseller)
Shop 261-266, 2/F, Plaza Hollywood, Diamond Hill, Kowloon
+(852) 2715 9885
11:30am-9:30pm (Daily)

iWorld (Tsim Sha Tsui – Premium Reseller)
Shop 3B, MTR Level, iSquare, 35-79 Nathan Road, Tsim Sha Tsui, Kowloon
+(852) 2327 2200
11:00am-9:00pm (Daily)

iWorld (Kwun Tong)
Shop B, G/F, Crocodile Centre, 79 Hoi Yuen Road, Kwun Tong, Kowloon
+(852) 2677 8733
11:00am-9:00pm (Daily)

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Wilson Communications is a key player in the electronics business in Hong Kong and opened its first store in Tsuen Wan in early 1998. Currently, there are about 16 Wilson Communication stores in Hong Kong. As the name already indicates, Wilson Communications focuses primarily on mobile phones, but also on tablets and notebooks. Please note that not every store has the full program of products.

Wilson

Wilson
(Photo Source: Wilson Communications Hong Kong)

The following stores of Wilsons Communications are Authorized Apple Resellers:

Hong Kong Island

Wilson Communications (Central)
G/F, Far East Consortium Building, 119 Des Voeux Road, Central
+(852) 3571 9080
9:30am-8:30pm (Daily)

Wilson Communications (Central)
Concession HOK 54, Hong Kong Station, Central
+(852) 2771 1723
9:30am-8:30pm (Daily)

Wilson Communications (Causeway Bay)
Shop No. P210A on Podium 2 of The World Trade Centre, 280 Gloucester Road, Causeway Bay
+(852) 2457 0228
11:00am-10:00pm (Daily)

Wilson Communications (Causeway Bay)
Shop No5, G/F, V Causeway Bay, No. 9-15 Yee Wo Street, Causeway Bay
+(852) 2576 8809
10:00am-10:00pm (Daily)

Kowloon

Wilson Communications (Mongkok)
Shop No. G09, G10 & G24, G/F, Pioneer Centre, 750 Nathan Road, Mong Kok
+(852) 2758 8300
10:00am-10:00pm (Daily)

Wilson Communications (Mongkok)
Shop No 1, G/F, Pakpolee Commercial Centre, No 1A Sai Yeung Choi Street South
+(852) 2388 0444
10:30am-11:30pm (Daily)

Wilson Communications (Kowloon Bay)
Shop G55, G/F, Telford Plaza I, 33 Wai Yip Street, Kowloon Bay
+(852) 2372 0868
10:00am-10:00pm (Daily)

Wilson Communications (Millennium City)
Shop L5-2A, Level 5, APM, Millennium City 5, 418 Kwun Tong Road
+(852) 2770 5123
11:00am-11:00pm (Daily)

New Territories

Wilson Communications (Sha Tin)
Shop 615B, L6, Phase I, New Town Plaza, Shatin, N.T.
+(852) 2771 1781
10:00am-10:00pm (Daily)

Wilson Communications (Sha Tin)
Shop 30A-C & E, Level 3, Shatin Centre, 2-16 Wang Pok Street, Shatin, N.T.
+(852) 2395 3909
11:00am-10:00pm (Daily)

Wilson Communications (Sha Tin)
Shop 4-7, Citylink Plaza, 1 Shatin Station Circuit, Shatin, N.T.
+(852) 2692 1800
11:00am-10:0pm (Daily)

Wilson Communications (Tai Po)
Flat 5, G/F, Fuk Cheong Building, 16 Kwong Fuk Lane, Tai Po, N.T.
+(852) 2638 2992
10:00am-9:00pm (Daily)

Wilson Communications (Tai Po)
Shop 560, Level 2, Zone C, Tai Po Mega Mall, 8&10 On Pong Road, Tai Po, N.T.
+(852) 2665 0377
10:30am-10:30pm (Daily)

Wilson Communications (Tsuen Wan)
Shop A128-8-15, Nan Fung Centre, 64-98 Sai Lau Kok Road, Tsuen Wan, N.T.
+(852) 2414 1108
10:30am-9:30pm (Mon-Sat)/10:00am-9:00pm (Sun)

Wilson Communications (Tsuen Wan)
Shop G05 & G15, G/F, Tai Hung Fai (Tsuen Wan) Centre, 55 Chung On Street, Tsuen Wan, N.T.
+(852) 3188 4828
10:3am-10:30pm (Daily)

Wilson Communications (Tuen Mun)
Shop 2079A-2079B, 2/F, Phase 1, Tuen Mun Town Plaza, 1 Tuen Shun Street, Tuen Mun, N.T.
+(852) 2440 3377
11:00am-10:00pm (Daily)

Wilson Communications (Tuen Mun)
Shop 123&125, G/F, Tuen Mun Town Plaza Phase I, 1 Tuen Shun Street, Tuen Mun, N.T.
+(852) 3580 2797
11:00am-10:00pm (Daily)

Wilson Communications (Tuen Mun)
M-48 MTR Level, Vcity, 83 Tuen Mun Heung Sze Wui Road, Tuen Mun, N.T.
+(852) 2874 9388
11:00am-10:00pm (Daily)

Wilson Communications (Yuen Long)
Shop 14, G/F, Kwan Tak Building, No.2 – 20 Hong King Street, Yuen Long, N.T.
+(852) 2478 0218
10:30am-10:30pm (Daily)

Wilson Communications (Yuen Long)
Shop 3A & B, Hing Fat Building, Yu King Square, Yuen Long, N.T. (Corner)
+(852) 2442 7388
11:00am-10:00pm (Daily)

Wilson Communications (Yuen Long)
Shop A336, YOHO Mall II, Yuen Long, N.T.
+(852) 2457 0333
11:00am-10:00pm (Daily)

Wilson Communications (Sheung Shui)
Shop No. 249-250, Level 2, Metropolis Plaza, 8 Lung Wan Street , Sheung Shui, N.T.
+(852) 2392 3737
10:00am-9:00pm (Daily)

Wilson Communications (Sheung Shui)
Shop 411 on Level 4, Landmark North, No.39 Lung Sum Avenue, Sheung Shui
+(852) 2442 0321
10:30am-9:30pm (Daily)

Wilson Communications (Tseung Kwan O)
Shop Unit F72, 1/F, PopCorn, No.9 Tong Chun Street, Tseung Kwan O
+(852) 2752 1188
11:00am-10:00pm (Daily)

Wilson Communications (Tseung Kwan O)
Shops UG043-45, UG/F, Metro City Phase II, No.8 Yan King Road, Tseung Kwan O
+(852) 2111 4515
11:00am-10:00pm (Daily)

Wilson Communications (Tseung Kwan O)
250 & 257B, Level 2, East Point City, 8 Chung Wa Road, Tseung Kwan O
+(852) 2833 5757
11:00am-10:00pm (Daily)

Wilson Communications (Tsing Yi)
Shop 173, 1/F, Maritime Square, 33 Tsing King Road, Tsing Yi
+(852) 2495 1822
11:00am-10:00pm (Daily)

Closed Shops

(Closed) Wilson Communications (Mongkok)
G/F, 61 Sai Yeung Choi Street, Mongkok, Kowloon
+(852) 2395 3909
9:30am-10:30pm (Daily)

(Closed) Wilson Communications (Mongkok)
G/F, No. 71 Argyle Street, Mongkok, Kowloon
+(852) 2392 3737
10:00am-11:00pm (Daily)

(Closed) Wilson Communications (Mongkok)
Shop No. 9, G/F, No. 47-51 Shantung Street (Sim City), Mongkok, Kowloon
+(852) 2771 1723
11:00am-10:00pm (Daily)

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FOXX is one of Hong Kong’s latest addition to the Authorized Apple Premium sellers. At the moment you are able to find two FOXX Apple Premium Reseller Stores in Hong Kong. The stores offers a full range of the latest Apple products including Apple’s iWatch, iPhone and iPad Pro and wide range of related accessories (including health and fitness, connected home devices, bags & cases from Cote & Ciel, speakers and headphones from Beats, Bose, B&O or Parrot, etc.).

FOXX (Jordan – Premium Reseller)
Shop 02, G/F, Hanford Commercial Centre, 221 B-E Nathan Road, Jordan
+(852) 2515 2111
11:00am-9:00pm (Daily)

FOXX (Tsuen Wan – Premium Reseller)
Shop A&B, G/F, Jade Plaza, 298 Sha Tsui Roa, Tsuen Wan, New Territories
+(852) 2346 8869
11:00am-9:00pm (Daily)

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Hong Kong New Horizon is another Authorized Apple Premium Reseller. The first store opened in late 2015 and at the moment there are two New Horizon Apple Premium Reseller Stores in Hong Kong as well as two in Macau. The stores offers a full range of the latest Apple products including Apple’s iWatch, iPhone and iPad Pro and wide range of related accessories and gadgets.

New Horizon (Mongkok – Premium Reseller)
Shop 1, G/F, Ginza Square, 565 Nathan Road, Mongkok
+(852) 2656 5676
11:00am-8:00pm (Daily)

New Horizon (Tsuen Wan – Premium Reseller)
Shop 112, 1/F, Nina Tower, 8Yeung Uk Road. Tsuen Wan, New Territories
+(852) 2656 5655
10:00am-10:30pm (Daily)

New Horizon (Macau – Premium Reseller)
Shop 242, One Central Macau, Avenida de Sagres, Nape, Macau
+(853) 2875 5789
10:00am-10:30pm (Daily)

New Horizon (Macau – Premium Reseller)
Shop 3011 – 3012, Shoppes Cotai Central, Sands Cotai Central, Macau
+(853) 2885 3266
10:00am-10:30pm (Daily)

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Founded in 1993, the nike 270 gucci is another Apple Premium Reseller in Hong Kong. Currently, there are about 3 stores in Hong Kong. Ultimate Mac Gallery carries all the Apple products like the other Authorized and Premium Resellers in Hong Kong. If you are looking for special accessories such as ear phones and speakers from Bose, Bowers & Wilkins (B&W) and Jawbone or connected home accessories (e.g. Philips Hue Connected Bulb or MIPOW PLAYBULB Bluetooth Smart LED speaker lights) then this is place to go.

Ultimate Gallery

Ultimate Gallery
(Photo Source: Ultimate Mac Gallery Hong Kong)

Hong Kong Island

Ultimate Mac Gallery (CityPlaza)
Shop 073, G/F, CityPlaza, Tai Koo Shing
+(852) 3107 0805
11:00am-9:30pm (Daily)

Ultimate Mac Gallery (TaiKoo Place)
Shop B, G/F, Devon House, TaiKoo Place, 979 King’s Road, Quarry Bay
+(852) 3107 0804
10:00am-8:00pm (Mon-Sat)/ 11:00am-8:00pm (Sun & Public Holidays)

Kowloon

Ultimate Mac Gallery (Tsim Sha Tsui) (Premium)
Shop G501A&D, G/F, The Kimberley Hotel, 28 Kimberley Road, Tsim Sha Tsui
+(852) 3422 3788
11:00am-9:00pm (Daily)

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nike 270 gucci strives to be another one-stop provider for Apple products. The Authorized Apple Reseller operated two stores in Hong Kong in the past (one in Mongkok and one in Wan Chai) as well as two in Macau. Unfortunately, the one in Wan Chai closed down. However, 1Spot’s flagship store in Mongkok offers all the latest electronic gear including Apple’s latest products on over 2,000 sq ft. Similar to other authorized Apple Retailer they carry most of the Apple products ranging from iMacs, MacBooks, Apple Watch Sport, iPads to iPods and accessories.

1 Spot Store in Mongkok Computer Center

1 Spot Store in Mongkok Computer Center

1Spot (Mongkok)
Shop 211 – 219, 2/F, Mongkok Computer Center, 8 – 8A Nelson Street, Mongkok, Kowloon
+(852) 2783 0033
Business Hours: 11:30am – 9:00pm (Daily)

1Spot iSquare (Macau)
Rua do Mercado de lao Hon, No. 206 – 216, 1-Andar BD-BG, AK-AN, Edif. Mei Lin, Macau
+(853) 2848 1891
Business Hours: 12:00noon – 8:00pm (Daily)

1Spot New Digital City Store (Macau)
Rua um do Bairro Iao Hon sn, LJ C4-C9 2-andar Edf, Lao Kai, Macau
+(853) 2840 3013
Business Hours: 10:00am – 8:00pm (Daily)

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In-Smart is another Authorized Apple Reseller and position themselves as a one-stop solution center for all your “Apple” needs and desires. In-Smart carries a wide range of the Apple products including iPods, Macs and iPads as well as a wide range of accessories. Currently, In-Smart operated 4 stores throughout Hong Kong.

In-Smart Store in Star House

In-Smart Store in Star House

In-Smart Store in Star House

In-Smart Store in Star House

In-Smart (Sham Shui Po)
Shop 55, G/F, Golden Computer Arcade, 146 – 152, Fuk Wa Street, Sham Shui Po, Kowloon
+(852) 3580 7852
11:30am – 9:00pm (Daily)

In-Smart (Sham Shui Po)
Shop 1, G/F, Golden Computer Arcade, 133 Fuk Wing Street, Sham Shui Po, Kowloon
+(852) 3586 0620
11:30am – 9:00pm (Daily)

In-Smart (Causeway Bay)
Shop 1001, 10/F, Windsor House, 311 Gloucester Road, Causeway Bay
+(852) 3168 2026
10:30am – 8:00pm (Daily)

In-Smart (Prince Edward)
Shop 262-266, 2/F Pioneer Centre, 750 Nathan Road, Prince Edward
+(852) 3162 8505
11:00am – 8:30pm (Daily)

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Raakee is one of Hong Kong’s latest Authorized Apple Premium Reseller. Raakee opened its first Apple store in the vibrant surroundings of Mongkok in August 2012. Close to some of Hong Kong’s most famous street markets and the famous Mongkok Computer Center, Raakee expanded their business operation in a short time. Raakee stores can be found in popular tourist areas and hot spots including Mongkok, Wan Chai and Tuen Mun (the Raakee store in Tuen Mun’s V-city shopping mall has an area of about 2,600 square feet).

At present, Raakee has three Apple Retail stores throughout Hong Kong. Apple fans have the opportunity to find the full range of Apple products and merchandise including the latest editions of iPods, iPads, iPhones, MacBook Pro, Mac Book Air, iMac, MacPro, Mac Mini, Apple TV, etc. In addition, Raakee also carries several famous brands from Japan, Korea, Europe as well as America and offers a wide range of Apple related accessories, bags, cables and peripherals.

Raakee (Mongkok – Premium Reseller)
G/F, Shop No. 2, Fortune Crest, 138 Sai Yeung Choi Street, Mongkok
+(852) 2397 2394
11:00am – 9:00pm (Daily)

Raakee (Tuen Mun – Premium Reseller)
Shop No. M-12, MTR Level, V-city, Tuen Mun
+(852) 2682 2264
11:00am – 9:00pm (Daily)

Raakee (Kowloon Bay)
Shop No. 20G, Megabox, Kowloon Bay
+(852) 3590 8720
11:00am – 9:00pm (Daily)

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Besides the above official Apple Stores and Apple authorized resellers, there are also other possibilities to purchase Apple products.

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Some stores of the big electronic chains such as Fortress, Broadway or Suning Citicall are Apple Shops. As we mentioned above, these shops are designed by Apple and sell all the products. Sometimes they will raise the prices of popular products (e.g. when iPhone 6 was just launched).

Since their supply is provided by Apple directly, the stocks in these chain stores are not certain. Even the staffs in the store cannot answer you when they will have new stock again.

Especially for new iPhone and iPad, since Apple changed the policy of selling to walk-in guests, you need a little bit luck if you decide to visit one of them. There was case that two staffs of Fortress held 170 iPhone4 and told the customers it was out of stock. Because they could sell all the iPhone to parallel traders and make up to HK$ 500 profit per iPhone. In another case, a staff of Fortress also was charged by taking bribes from parallel traders up to HK$ 100 for each iPad 2 and also by revealing the arrival time and date of next batch of iPad stock. Selling newly launched Apple products to parallel traders once became an relaxing way for people to make money.

However, you don’t need to worry about fake items or warranty if purchasing from these chain stores.

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You can also have a look at the computer centers in Hong Kong. Hong Kong has several large computer centers carrying Apple products as well as Apple accessaries, such as Mongkok, Wan Chai or Golden Computer Center & Arcade in Sham Shui Po. Please follow the link for a detailed overview of the different Computer Centers in Hong Kong. Please note and be aware that that these places sell also re-imported products.

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Sin Tat Plaza is located on Argyle street Mongkok (see map), where is considered as a collection of all the parallel traders of cellphones and notebooks and it is where all those housewives sell the iphone to. You can find both brand new phones and secondhand phones here. Be careful that lots of their phones are parallel imports that you will not get formal warranty.

Besides, for iPhone and iPad, sometimes their prices is much higher than original prices. Especially when new Apple products are launched, you will find parallel traders sitting outside Sin Tat Plaza to buy and resell to make quick money.

Also be careful that some shops will cheat the customers with secondhand phones or replaced parts.

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Last but not least, if you are opting to purchase an iPhone you also can try your luck at one of Hong Kong’s mobile carriers such as 3, SmarTone or 1010. They usually claim to have plenty of stock. Although, you can get almost immediately a subsidized iPhone it also means that you have to sign a 2-year mobile phone contract which might not the best option especially if you are a short-time visitor to Hong Kong.

Due to Hong Kong’s density it seems for outsiders that Hong Kong is “Apple Land”. Certainly, Hong Kong has a very high number of Authorized Apple Resellers, but it can be quite tough to hunt down the latest releases of the iPhone or iPads due to its popularity. As mentioned above, usually when the latest iPhone hits the (online) store it is sold out within seconds. Other products such as the MacBook or MacBook Air are commonly available.

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For convenience, we would recommend shopping in Mongkok or in Causeway Bay (especially if you are pressed for time). Especially in Causeway Bay, there are at least 4 or 5 of the above mentioned authorized dealers within walking distance (not including Fortress and Broadway stores). In case some items are sold out, you easily can walk to the next authorized shop and if this is not enough just stroll in at Fortress, Broadway or Suning as well as official Apple Store. Plus you have several shopping malls in close proximity. If this is not enough, Wan Chai and Central are just a few minutes away by MTR.

The other location we can recommend is Mongkok. The strength of Mongkok is the Sai Yeung Choi Street or better known as nike 270 gucci. Basically, you just need to stroll along this street. There are numerous Fortress, Broadway and other electronic stores. Plus you have the Mongkok Computer Center in close distance. And if this is not enough for you than you could have a look and try the luxury shopping mall of Langham Place.

Other Shopping Options and Tips